The IP Company Exit: Finding the Right Advisor

BY Len Zapalowski

Genesis Robotics set a world record, for a pre-revenue hardware company exit.

This introductory video outlines the inception of Genesis Robotics and its path to the National Angel Capital Organization2018 Exit of the Year. Formed in 2015, Genesis Robotics creates motors and other mechanical innovations that will change how robots and machines are built and move.

Genesis raised $30 Million over four investment rounds before exiting. The company produced a 32x return on investment for their Angel investors.

When it exited, the company was still pre-revenue and in development of its key technology products.

A key element of Genesis’ success was Strategic Exits’ strategy of designing this startup as an IP company.

 

HIGHLIGHTS OF THE EXIT STRATEGY AND EXECUTION OF GENESIS ROBOTICS

  • Genesis Robotics set a world record, for a pre-revenue hardware company exit.
  • Exit strategy is key to a start-up’s business strategy.
  • Genesis was a prototypical IP company with many lessons applicable to all startups.
  • Why finding the right advisor is essential for a successful IP company exit.